ColourPop Pretty Fresh Foundation is a hydrating foundation containing hyaluronic acid and coconut water. Both of these ingredients are hydrating to the skin and I found that they left my skin feeling refreshed all day long.
At just $16 per bottle, this foundation is in the mid-price range for foundations. Drugstore foundations average around $10 and luxury brands average around $35 to $40.
ColourPop is vegan and cruelty-free, which is another added bonus for me.
There are a whopping 42 foundation shades in this range, with around 14 shades per “range” (light, medium, and dark). This gives everyone a real opportunity to find a shade that will suit them.
Something I loved about this shade range is they offered a cool, medium, and neutral option for just about every shade. I found this really easy to use and was able to pick my shade on the first try because of this. Because I know my skin tone (light) and my undertone (neutral), I went with the shade light 40 n. It turned out to be a great match!
I also found that the way they used a different model for each shade really helped me dial in on my perfect match.
If you are interested in learning more about how I easily find my foundation shade without being able to test it first, you can visit my post on 5 Tips for Finding Your Perfect Drugstore Foundation Shade by clicking here.
For $16, I expect a pump, which this foundation definitely provided. The packaging is pretty basic, coming in a glass bottle with 30 mL of product. It’s pretty standard packaging for a foundation in this price range.
I gave this 4 hearts because its sturdy, has a pump, and will do the job. I also think it will be pretty travel friendly, since it has a cap that will keep the foundation from getting everywhere in a flight or long car ride.
The formula on the Pretty Fresh foundation is really thin, so it feels super light-weight on the skin. It was pretty hydrating and I didn’t feel my skin getting tight at all during the day. For reference, I have slightly dry skin, so I do get that tugging tightness if something is too matte.
This foundation is more of a light to medium coverage foundation that is definitely blendable. I liked that it was so thin because I was able to easily layer an extra layer on more problem areas.
This foundation glides on like a dream. I used a kabuki style brush from Sigma and a Beauty Blender and found both to be suitable methods of application.
I found using the foundation brush adds more coverage than the Beauty Blender, but that is true of almost any foundation I’ve tested.
I have a few dry spots on my cheeks and this didn’t cling to them at all.
This is me before any makeup application.
This is after the foundation and concealer were applied.
And finally, a full face of makeup. As you can see, this foundation covered pretty well, although I don’t have too much to cover other than the redness in my cheeks. I thought it did a great job of covering that. I also have a few little sun spots here and there, as well as a pimple up near my hair line and this foundation easily covered all of it.
I’ve worn this over 12 hours multiple days and have come to this conclusion:
At the 4 hour mark, the foundation still looks good. I noticed a bit more glowy-ness to the foundation, but overall, it still looks good
At the 8 hour mark, the foundation is starting to break down a tad in areas that I tend to touch a lot. My cheeks, around the nose, and my chin are the areas of concern. I only notice this when I get very close to a mirror, so nothing to shabby.
At the 10 hour mark, I noticed the foundation was starting to break down in a more noticeable way. The redness on my cheeks was showing through and the foundation was breaking down on my nose.
At the 12 hour mark, I was ready to get it off of my skin. This is typical for foundation wearing for me, but I wasn’t running to the bathroom to get it off. The breakdown continued and more parts of my skin were more visible.
I’d say this performed about average for me on wear time. I can generally expect at least 8 hours of wear time from it, but anything over and I can see it start to break down on me.
Overall, I was really surprised and generally happy with this foundation. It actually overcame my favorite foundation L’Oreal’s 24 Hour Fresh Wear Foundation and is now my favorite of the bunch.
I love the application and the light-weight feel that doesn’t have me aching to get it off my skin at the end of the day. It also performed really well and gave me 8 hours of wear time.
Last, but not least, the packaging delivered exactly what I expected of a $16 foundation: a pump and 30 mL of product.
This foundation is suitable for anyone with normal to dry skin. I think oily and acne-prone skin should give this one a pass.
Let me know how this one works out for you in the comments!
Until next time!